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Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale
By : Paul Smith

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Subtitle: Paul Smith
Page: 298
Author: Paul Smith

0814437117

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Sell with a Story How to Capture Attention Build Trust Sell with a Story How to Capture Attention Build Trust and Close the Sale Paul Smith on FREE shipping on qualifying offers Despite all the hightech tools available to salespeople today the most personal method still works best Through storytelling Sell with a Story How to Capture Attention Build Trust Sell with a Story How to Capture Attention Build Trust and Close the Sale Storytelling packs the emotional punch to turn routine presentations into productive relationships It explains products or services in ways that resonate it connects people and creates momentum Stories speak to the part of the brain where decisions are made Sell with a Story How to Capture Attention Build Trust A sales story is any story thats used in the process of earning a sale and maintaining a customer Thats it As youll see in Part I stories can be used in any phase of the sales process from stories you tell yourself prior to the sales call to building rapport with the buyer to the sales pitch itself How to Capture Attention Build Trust and Close the Sale Former Procter Gamble executive Paul Smith is now a speaker and trainer on storytelling techniques His latest book Sell with a Story How to Capture Attention Build Trust and Close the Sale attracted my attention Because I’m a big believer in the power of story I wanted to connect with him to talk about his work Sell with a Story Paul Smith Cincinnati Ohio Sell with a Story How to Capture Attention Build Trust and Close the Sale Stories sell Great SALES STORIES sell even more Despite all the hightech tools available to salespeople the most personal method still works best Sell with a Story How to Capture Attention Build Trust Sell with a Story How to Capture Attention Build Trust and Close the Sale by Paul Smith You already have the most effective tool for maximizing sales in your arsenal Your stories Learn how to cash in using the underutilized art of storytelling ‎Sell with a Story Podcast How to Capture Attention Most will be stories that come from interviews I conducted with professional sales and procurement managers from over 50 companies around the world including Microsoft Costco Xerox Abercrombie Fitch Hewlett Packard Kroger Cushman Wakefield Huntington Bank Ghirardelli Chocolates Amway and Children’s Hospital among others — all of which are documented in my book Sell with a Story How to Capture Attention Build Trust and Close the Sale Sell With A Story How To Capture Attention Build Trust And Sell With A Story How To Capture Attention Build Trust And Close The Sale Summary Books Sell With A Story How To Capture Attention Build Trust And Close The Sale Sell with a story how to capture attention build trust and close the sale paul smith on amazoncom free shipping on qualifying offers despite all the